Woolworths goes head to head with Coles about Sustainably sourced seafood. Let the games begin
The problem is simple we are over fishing our oceans and we are wasting our Marine environment.We must source Sustainable fish and seafood if there is going to be any fish left for the future.At fish & Co. The sustainable seafood cafe we choose only wild caught fish from sustainable sources.
Woolworths has joined Coles in launching a sustainable seafood campaign. PerthNow
A FISH war has erupted between Australia’s supermarket giants, with Woolworths revealing a sustainable seafood campaign within days of Coles doing so.
Woolies will introduce a star rating system for fresh fish, with the most sustainable species (such as blue grenadier and flathead) getting three stars.
Other sustainable species get two stars, while fisheries needing improvement get one star.
Woolies has teamed up with Sustainable Fisheries Partnerships for the program.
Coles’ plan to use simple stickers identifying sustainable fish, as identified by the World Wide Fund for Nature, was revealed in last week’s Sunday Herald Sun. It will phase out all unsustainable varieties by 2015