Woolworths goes head to head with Coles about Sustainably sourced seafood. Let the games begin

Competition is the best thing for consumers as it gives people a choice.

For fish sake choose fish that is ethically sourced or thee will be none left.

The problem  is simple we are over fishing our oceans and we are wasting our Marine environment.  

We must source Sustainable fish and seafood if there is going to be any fish left for the future.

At fish & Co. The sustainable seafood cafe we choose only wild caught fish from sustainable sources.

It is good to see that the two major supermarkets in Australia think that this is important

By being able to choose sustainable fish and seafood we can do our bit to look after the oceans for the future 

Woolworths has joined Coles in launching a sustainable seafood campaign. PerthNow

Woolies will introduce a star rating system for fresh fish, with the most sustainable species (such as blue grenadier and flathead) getting three stars.

Other sustainable species get two stars, while fisheries needing improvement get one star.

Woolies has teamed up with Sustainable Fisheries Partnerships for the program.

Coles’ plan to use simple stickers identifying sustainable fish, as identified by the World Wide Fund for Nature, was revealed in last week’s Sunday Herald Sun. It will phase out all unsustainable varieties by 2015